DHL x Formula E

Madrid Race Activation

A partnership activation with:

  • On-site production

  • Hero edit

  • Social campaign

  • Press tour

  • Customer activation

Campaign and execution done with Bright Partnerships and Adrivo.

Press Event

✳︎

Talent Narratives

✳︎

Customer Hosting

✳︎

On-site production

✳︎

Engagement Campaign

Press Event ✳︎ Talent Narratives ✳︎ Customer Hosting ✳︎ On-site production ✳︎ Engagement Campaign

Formula E was born on a napkin

Production of a film to narrate the story of how Formula E was born

JEN-E brings FE to Madrid

A more playful way of narrating the new city in the FE calendar.

Where Ideas Take Shape

Napkins: where dreams start. Accompanying social media first assets to tell the story of how Formula E was born

Motorsports

A story about speed and how DHL supports different racing tournaments and drivers